Keep the conversation going with our thoughts, ideas and opinions on all things creative innovation.

As we discover more about AI and new tools like AI-generated imagery, we continue to be amazed by their results and possible uses.

Read more from Luke Hughes

Mike White X Dr. Aleks Krotoski

Dr. Aleks Krotoski, Social Psychologist, Broadcaster & Journalist deep dives into the impact of technology on our lives and relationships.

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Mike White X Beth Gordon

Beth Gordon, Trade Marketing & Communications Director, The Independent, discusses how to create change, stay true to your purpose, and get around brick walls.

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Mike White X Edd Atcheson

Edd Atcheson, Head of Transformation and Innovation EMEA at Adobe, delves into how to use technology to improve your marketing strategies and use the art of transformation to stay ahead of the curve.

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The balancing act

When it comes to work-life balance, at Lively we've found a role model in the Karate Kid. Here our COO breaks down our three benchmarks for balance as a hybrid workplace.

Read more from Steve Richards

Let's sit and do nothing, said no one, ever.

Why, in such a creative industry that we work in, are we not allowing time for boredom?

Read more from Nikki Marshall

Mike White X Chris Garbutt

How do we navigate the constantly evolving advances in technology whilst remaining creative and at the centre of culture?

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Becoming more eco-friendly

Businesses have a key role in sustainability, and initiatives need to be part of a company’s agenda and active objectives.

Read more from Nikki Marshall

Mike White X Rania Robinson

Lively’s CEO, Mike White talks to Quiet Storm, CEO & Partner, Rania Robinson on how to master the balance between purpose-driven marketing and your brand mission.

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Event Trends 2023, part 2

The follow up to Part 1 of our Event Trends blog post, check out Part 2 here to see what else is on the horizon as we explore sustainability, integrated approaches and well-being.

Read more from Hannah Aldis

Mike White X Mike Ray

Lively’s CEO Mike White talks to Mike Ray, head of business & strategy at Unity Technologies, about how the world of experiences has been turned on its head with streaming platforms, technology developments including music in the metaverse.

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Mike White X Jason Carmel

Lively’s CEO Mike White talks to Jason Carmel, Global Lead, Creative Data at Wunderman Thompson about data, creativity, humanity and the metaverse. Read snippets from their discussion below, and don't forget to register to view the full conversation - it's quick, free and full of content.

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Mike White X Victor Murthy

Victor Murthy from Pernod Ricard talks to Lively’s Mike White in our Fresh Takes virtual podcast. After watching our Fresh Takes panel live from the Contagious villa in Cannes, Victor jumped from audience to interviewee to share his experience of how to measure creativity and increase effectiveness. 

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When two worlds collide: the merging of B2B and B2C

They say opposites attract. But why is that? Is it because there are so many things that are different about the polar opposites that to find some sort of communality it is the things that do complement each other that come to the foreground?

Read more from Nikki Marshall

Event Trends 2023, part I

A whistle-stop tour of the biggest event trends we are expected to see in 2023, with Lively’s opinion sprinkled in.

Read more from Hannah Aldis