Welcome to Fresh Takes
Culture and technology are two of the biggest forces shaping today’s future: and they’ve never been more intertwined. Understanding the push-and-pull at the core of this strange relationship is critical to pushing creativity forward.
Fresh Takes is where industry pioneers share their stories and ideas. Where a community of forward-thinkers comes together. And where you can find inspiration and insights into what’s coming next in our ever-changing world.
Sign up to access our content and community
Register for free to access all episodes of our video podcast, join us at one of our global events, or read the latest in global creative innovation on our blog. It only takes a minute!
Already Registered?
Welcome to Fresh Takes
Culture and technology are two of the biggest forces shaping today’s future: and they’ve never been more intertwined. Understanding the push-and-pull at the core of this strange relationship is critical to pushing creativity forward.
Fresh Takes is where industry pioneers share their stories and ideas. Where a community of forward-thinkers comes together. And where you can find inspiration and insights into what’s coming next in our ever-changing world.
Sign up to access our content and community
Register for free to access all episodes of our video podcast, join us at one of our global events, or read the latest in global creative innovation on our blog. It only takes a minute!
Already Registered?

Register now for access to AudienceCON
Are you facing challenges in understanding and engaging with your target audience effectively? Register now for the livestream of AudienceCON this Wednesday, 7th June at 9:30am.
Register now for access to AudienceCON
Are you facing challenges in understanding and engaging with your target audience effectively? Register now for the livestream of AudienceCON this Wednesday, 7th June at 9:30am.
Podcast
Join your host Mike White, CEO of global creative innovation agency Lively, in conversation with the pioneers shaping the future of culture, as they delve into the biggest stories in marketing. Building brands with real impact. What really matters? Lively’s Mike White meets Felipe Ambra, Global VP at Corona, to explore how to balance sustainable projects with entertainment initiatives and learn the importance of consistency in brand building. Watch the highlights now, and register below for the full episode.
Events
Hear from the best in the business and spark your curiosity with talks from our live and virtual Fresh Takes events all over the world. These brands are already winning over the metaverse “Creativity and a sense of humanity are going to enter the future in a very real, very focused and very diligent way” With Najoh Tita-Reid, CMO of Logitech. Recorded live at Fresh Takes Cannes 2022.
Blog
Thoughts and opinions straight from the source, plus podcast summaries and other goods.
Let’s sit and do nothing. Said no one, ever.
It’s about time we shift the mindset that boredom=laziness. When the reality is, it can actually spark creativity.
“The theory is boredom allows openness, and ready openness can foster new experiences and thus creative insight.”
By Nikki Marshall, Business Director, Lively.
Blog
Thoughts and opinions straight from the source, plus podcast summaries and other goods.
Let’s sit and do nothing. Said no one, ever.
It’s about time we shift the mindset that boredom=laziness. When the reality is, it can actually spark creativity.
“The theory is boredom allows openness, and ready openness can foster new experiences and thus creative insight.”
By Nikki Marshall, Business Director, Lively.
Prepare to rethink everything
Register to become a Fresh Takes member and always be the first to know about the most exciting trends and tech shaping our world. It’s free and only takes a minute!
Already Registered?
Prepare to rethink everything
Register to become a Fresh Takes member and always be the first to know about the most exciting trends and tech shaping our world. It’s free and only takes a minute!
Already Registered?
Our Partners
Fresh Takes is made possible by everyone who tunes in and turns up, as well as our wonderful partners. Find out what they can do for you too.
Our Partners
Fresh Takes is made possible by everyone who tunes in and turns up, as well as our wonderful partners. Find out what they can do for you too.
